Align first. Accelerate fast.

Build one unified system across sales, marketing, and AI — replacing misalignment with momentum and turning scattered activity into scalable, predictable growth.

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Alexandria (Alex) Ohlinger
Award-Winning Speaker| Growth Strategist | CEO of Leadway | Creator of the S.P.A.R.K. System™
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Top Speaker 2022

Vistage Speaker

$500M+

in incremental revenue created for clients

150+

keynotes and workshops delivered worldwide

40+

industries served with a track record of success
Brands Alex has worked with
Alex

Alex provided tremendous value to every participant. She did a significant amount of homework before the meeting. She provided specific, high impact recommendations on every site that will move the needle immediately.

Chairs, your members will thank you profusely for putting Alex's session on your speaker calendar.”

Greg H
Vistage Chair

When sales and marketing don’t work together, growth stalls — and the costs are massive.

Siloed Teams. Scattered Strategy.

Misalignment between sales and marketing creates internal friction, missed revenue, and wasted effort — costing companies up to $1.3 trillion annually.

Stacked Tools. Zero Sync.

CRMs, platforms, and dashboards pile up — but without a unified system, data is scattered, workflows are broken, and teams fly blind.

AI Without Alignment = Speed Without Strategy.

AI is being forced into broken systems, accelerating confusion instead of outcomes. The result? Faster failure, not smarter growth.

Alex
Book Alex

Through her keynotes and growth frameworks, Alex helps leaders fix the root of their revenue challenges: broken systems. She brings sales and marketing into sync, then adds AI where it creates real leverage — so growth finally feels scalable, sustainable, and smart.

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Keynote speaking & executive workshops

Alexandria delivers high-impact keynotes and private workshops that transform how companies approach growth — by fixing the system behind it. She’s trusted by CEOs, founders, and leadership teams to bring clarity where there’s chaos, and alignment where there’s disconnect. Whether on stage or in the boardroom, her sessions are known for immediate insight and long-term traction.

1

Align First. Accelerate Fast.

Unify sales, marketing, and AI into one high-performing growth system — and scale with the clarity, speed, and cohesion your business has been missing.

2

The SPARK System™ for Predictable, Scalable Growth

A 5-part framework to unify teams, integrate AI, and build a system that drives results.

3

AI Is Not the Strategy — It’s the Multiplier

How to use AI to amplify what works (and avoid accelerating what’s broken).

4

Fix the Foundation. Fuel the Growth.

How aligned teams and systems create the clarity, momentum, and scalability modern businesses need to grow with confidence.

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Executive growth advisory

A strategic partnership for CEOs and founders ready to align sales, marketing, and AI — and build the system behind sustainable, scalable growth. Alex works directly with leadership teams to eliminate misalignment, clarify priorities, and design a unified revenue engine that turns chaos into momentum.

1

Revenue System Design

Build (or rebuild) the system that connects strategy, sales, marketing, and AI into one aligned growth engine.

2

Embedded Strategic Partnership

Get direct access to Alex as your thinking partner — from executive decision-making to cross-functional org alignment.

3

Advisory + Implementation Acceleration

Move beyond ideas. Alex supports you and your team in translating strategy into smart execution — without adding complexity.

4

AI-Integrated Growth Intelligence

Use AI where it drives leverage, not distraction. Gain clarity with custom dashboards, aligned KPIs, and AI-supported ops.

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S.P.A.R.K. Systems for Growth 8-Week Course

A guided program for founders and revenue teams who want to align sales, marketing, and AI — and build a growth system that scales. Skip the scattered tactics. This course helps you focus, align, and execute with clarity using proven strategy, AI tools, and a system that delivers results.

1

Sales & Marketing, Finally Aligned

Get both teams targeting the same outcomes with shared messaging, clear customer profiles, and unified goals.

2

A Strategy That’s AI-Ready

Design a system where AI isn’t bolted on — it’s built in. Use smart automation to accelerate what’s working (and stop wasting time on what’s not).

3

A Pipeline That Reflects How Buyers Actually Buy

Map your buyer journey from awareness to retention — and align your content, tools, and tech stack to match.

4

Metrics That Drive Real Growth

Move beyond vanity metrics. Set up dashboards, track meaningful KPIs, and make confident decisions backed by aligned data.

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Alex helps leaders align sales, marketing, and AI to scale smarter.

Alex helps companies unify sales, marketing, and AI into one revenue engine — so growth becomes clear, aligned, and scalable.

Her keynotes blend real-world strategy with actionable insight, giving leaders the clarity and tools to transform confusion into momentum — and misalignment into measurable results.

Let's talk
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1

Learn how to leverage AI as a revenue multiplier

Audiences discover where AI actually drives value — and how to use it without adding noise.

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2

Apply insights that translate to action

From strategy to structure to metrics — Alex gives teams the tools to move from ideas to execution.

0
3

Learn a system to align sales, marketing, and AI

Walk away with a clear, repeatable framework to create a high-performing revenue engine.

0
4

Understand what’s really holding back your growth

Alex shows how sales, marketing, and AI misalignment slows everything down — and how to fix it fast.

Meet AlexOhlinger

With nearly two decades of experience as a 3x founder and CEO, Alexandria Ohlinger is a pioneer in redefining how modern businesses scale. Her innovative Chief Growth Officer model has driven over $500M in revenue across 20+ industries, partnering with brands like Mattel, Hot Wheels, Star Wars, and Disney Princess.

As CEO of Leadway, Alexandria helps companies unify marketing, sales, and AI into one high-performance growth engine. Her work blends strategic clarity with AI-powered execution — empowering leaders to move from reactive tactics to predictable, scalable revenue.

Learn more about Alex
Alex

Real-world value for business leaders

From actionable strategies to innovative solutions, hear from attendees who've gained improved campaign results, increased revenue, and enhanced customer engagement.

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"Alexandria's expertise in lead generation strategies was evident in her tailored workshop. She went beyond generic advice, offering specific, actionable tactics that catered to our unique market position and customer base. Her innovative approaches to capturing and nurturing leads, particularly through digital channels, were both insightful and inspiring. Her session left us equipped with a host of new ideas to boost our lead generation efforts immediately."
Monica N
Vistage Member and COO
"During her session, Alexandria tackled the often challenging territory of aligning marketing and sales with ease. She showed us practical steps to ensure that our marketing messages and sales tactics speak the same language, leading to a smoother customer journey and improved conversion rates. Her strategies for shared KPIs and collaborative campaigns were enlightening, providing a clear path toward a more integrated and effective organizational approach."
John H
Vistage Member and CEO
"Alexandria's workshop on marketing and sales alignment was a game-changer for our team. She provided an in-depth analysis of how our current strategies could be realigned for better synergy between departments. Through interactive discussions and practical examples, she illustrated how a unified approach could significantly enhance our overall performance. Her insights into fostering collaboration and communication between marketing and sales teams were particularly impactful."
Tim S
Vistage Member and General Manager
"Alexandria's workshop focused on optimizing our website for maximum engagement and conversion was a revelation. She provided a detailed critique of our current web presence, highlighting areas for improvement with precision. Her recommendations on enhancing user experience, SEO, and content relevance were backed by data and best practices, offering a clear roadmap for elevating our online visibility and effectiveness."
Janelle S
VP of Marketing
Alexandria Ohlinger's workshop was a goldmine of actionable insights. Her deep dive into our online presences before the session meant that every piece of advice was tailored and directly applicable. It's rare to find a speaker who not only understands her subject so thoroughly but also takes the time to understand her audience to such a degree. Our team left the session not just inspired, but equipped with a clear path forward."
Jeff C
Vistage Member
"In her workshop, Alexandria bridged the gap between marketing and sales with a focus on leveraging AI for cohesive strategies. Her insights were based on a thorough analysis of our current practices, making her recommendations highly relevant and impactful. She demonstrated how AI tools can streamline our processes, improve customer targeting, and ultimately drive sales. Her passion for the subject was palpable, turning complex AI concepts into clear, actionable strategies for our teams."
Ken P
Vistage Member and VP of Sales
"The highlight of Alexandria's workshop was her exploration of AI's role in revolutionizing marketing strategies. She outlined how AI can be leveraged for advanced data analysis, leading to more targeted and effective marketing efforts. Her case studies on AI-driven content creation and automated customer segmentation provided a glimpse into the future of marketing, inspiring us to embrace these innovations."
Edward M
Chief Marketing Officer
Strong value, great tips, lots to takeaways without “huge lifts” Presentation style was very authentic and sensed passion for the topic which is great.
Jim M
Vistage Chair
Relevant information presented in an interactive way. What Vistage is all about.
Cheryl S
Vistage Member and CEO
"Alexandria's expertise in lead generation strategies was evident in her tailored workshop. She went beyond generic advice, offering specific, actionable tactics that catered to our unique market position and customer base. Her innovative approaches to capturing and nurturing leads, particularly through digital channels, were both insightful and inspiring. Her session left us equipped with a host of new ideas to boost our lead generation efforts immediately."
Monica N
Vistage Member and COO
"During her session, Alexandria tackled the often challenging territory of aligning marketing and sales with ease. She showed us practical steps to ensure that our marketing messages and sales tactics speak the same language, leading to a smoother customer journey and improved conversion rates. Her strategies for shared KPIs and collaborative campaigns were enlightening, providing a clear path toward a more integrated and effective organizational approach."
John H
Vistage Member and CEO
"Alexandria's workshop on marketing and sales alignment was a game-changer for our team. She provided an in-depth analysis of how our current strategies could be realigned for better synergy between departments. Through interactive discussions and practical examples, she illustrated how a unified approach could significantly enhance our overall performance. Her insights into fostering collaboration and communication between marketing and sales teams were particularly impactful."
Tim S
Vistage Member and General Manager
"Alexandria's workshop focused on optimizing our website for maximum engagement and conversion was a revelation. She provided a detailed critique of our current web presence, highlighting areas for improvement with precision. Her recommendations on enhancing user experience, SEO, and content relevance were backed by data and best practices, offering a clear roadmap for elevating our online visibility and effectiveness."
Janelle S
VP of Marketing
Alexandria Ohlinger's workshop was a goldmine of actionable insights. Her deep dive into our online presences before the session meant that every piece of advice was tailored and directly applicable. It's rare to find a speaker who not only understands her subject so thoroughly but also takes the time to understand her audience to such a degree. Our team left the session not just inspired, but equipped with a clear path forward."
Jeff C
Vistage Member
"In her workshop, Alexandria bridged the gap between marketing and sales with a focus on leveraging AI for cohesive strategies. Her insights were based on a thorough analysis of our current practices, making her recommendations highly relevant and impactful. She demonstrated how AI tools can streamline our processes, improve customer targeting, and ultimately drive sales. Her passion for the subject was palpable, turning complex AI concepts into clear, actionable strategies for our teams."
Ken P
Vistage Member and VP of Sales
"The highlight of Alexandria's workshop was her exploration of AI's role in revolutionizing marketing strategies. She outlined how AI can be leveraged for advanced data analysis, leading to more targeted and effective marketing efforts. Her case studies on AI-driven content creation and automated customer segmentation provided a glimpse into the future of marketing, inspiring us to embrace these innovations."
Edward M
Chief Marketing Officer
Strong value, great tips, lots to takeaways without “huge lifts” Presentation style was very authentic and sensed passion for the topic which is great.
Jim M
Vistage Chair
Relevant information presented in an interactive way. What Vistage is all about.
Cheryl S
Vistage Member and CEO
"Alexandria's expertise in lead generation strategies was evident in her tailored workshop. She went beyond generic advice, offering specific, actionable tactics that catered to our unique market position and customer base. Her innovative approaches to capturing and nurturing leads, particularly through digital channels, were both insightful and inspiring. Her session left us equipped with a host of new ideas to boost our lead generation efforts immediately."
Monica N
Vistage Member and COO
"During her session, Alexandria tackled the often challenging territory of aligning marketing and sales with ease. She showed us practical steps to ensure that our marketing messages and sales tactics speak the same language, leading to a smoother customer journey and improved conversion rates. Her strategies for shared KPIs and collaborative campaigns were enlightening, providing a clear path toward a more integrated and effective organizational approach."
John H
Vistage Member and CEO
"Alexandria's workshop on marketing and sales alignment was a game-changer for our team. She provided an in-depth analysis of how our current strategies could be realigned for better synergy between departments. Through interactive discussions and practical examples, she illustrated how a unified approach could significantly enhance our overall performance. Her insights into fostering collaboration and communication between marketing and sales teams were particularly impactful."
Tim S
Vistage Member and General Manager
"Alexandria's workshop focused on optimizing our website for maximum engagement and conversion was a revelation. She provided a detailed critique of our current web presence, highlighting areas for improvement with precision. Her recommendations on enhancing user experience, SEO, and content relevance were backed by data and best practices, offering a clear roadmap for elevating our online visibility and effectiveness."
Janelle S
VP of Marketing
Alexandria Ohlinger's workshop was a goldmine of actionable insights. Her deep dive into our online presences before the session meant that every piece of advice was tailored and directly applicable. It's rare to find a speaker who not only understands her subject so thoroughly but also takes the time to understand her audience to such a degree. Our team left the session not just inspired, but equipped with a clear path forward."
Jeff C
Vistage Member
"In her workshop, Alexandria bridged the gap between marketing and sales with a focus on leveraging AI for cohesive strategies. Her insights were based on a thorough analysis of our current practices, making her recommendations highly relevant and impactful. She demonstrated how AI tools can streamline our processes, improve customer targeting, and ultimately drive sales. Her passion for the subject was palpable, turning complex AI concepts into clear, actionable strategies for our teams."
Ken P
Vistage Member and VP of Sales
"The highlight of Alexandria's workshop was her exploration of AI's role in revolutionizing marketing strategies. She outlined how AI can be leveraged for advanced data analysis, leading to more targeted and effective marketing efforts. Her case studies on AI-driven content creation and automated customer segmentation provided a glimpse into the future of marketing, inspiring us to embrace these innovations."
Edward M
Chief Marketing Officer
Strong value, great tips, lots to takeaways without “huge lifts” Presentation style was very authentic and sensed passion for the topic which is great.
Jim M
Vistage Chair
Relevant information presented in an interactive way. What Vistage is all about.
Cheryl S
Vistage Member and CEO

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